Why should I add social media to my e-commerce plan?

Perhaps you've heard that social media can help promote your online business. When we deal in e-commerce, we're often wrapped up with the daily, hum drum of advertising, buying selling and shipping. Who has time to add social media to their day?



For more quick video tips, please stop by my website.

Ways to Boost E-Commerce Profitability: Free Webinar

I'm going to dish some inside social commerce strategies with DYMO Endicia* Brand Manager, Vivian Li on July 17. We're also going too give you advice on how to achieve success for your e-commerce business in today's erratic marketplace. We will go over the fine points of the importance of social commerce and how to apply best practices for managing your online business. So if you have missed my presentations at eBay conferences lately, be sure to attend. 

During this webinar, we will guide SMB owners how to boost e-commerce profitability by:

• Expanding your web presence through social commerce 
• Delivering great customer service and winning repeat customers 
• Increasing your profit margins and customer satisfaction through efficient shipping 
• Simplifying shipping and mailing while taking advantage of cost savings with USPS 
• Optimizing your online listings  
• Going global and learning about International shipping methods 

Reserve your place by clicking here NOW! By registering you will be entered for a chance to win one of 20 copies of my Ultimate Online Customer Service Guide: How to Connect with Your Customers to SELL MORE!

*DYMO Endicia is a leader in the electronic postage market and a trusted partner of the USPS for over 25 years.

New Book! eBay PowerSeller Business Practices For Dummies

I finally did it, I've written a book to help eBay PowerSellers get to the next level. This book is full of facts you'll need to succeed as a PowerSeller on eBay. The book comes with a CD of useful eBay tools, photo editing software, mailing software and a free copy of QuickBook's Simple Start!

My publisher's notes on the book:
PowerSellers are eBay's most successful and trusted sellers. Whether you're trying to reach that level or you're already there and looking for ways to grow your business, this book will help. Packed with short, to-the-point, and proven strategies, this guide shares the secrets of eBay's top sellers.

Discover how to:

• Take your business to the next level
• Customize your business for your needs
• Create listings that brand your business
• Create a merchandising plan
• Use best practices to achieve high DSRs

This book is broken into four main parts --
Overview: Covers the basics including understanding eBay and PayPal rules, getting info with reporting tools, and setting up the framework of a well-oiled operation.
Legal: Includes what you need to know about protecting your business and your buyer, researching and respecting copyrights, registering a business, and making adjustments to stay legal in your community.
Taxes: Focuses on the types of taxes an eBay seller needs to pay and shows how to use software and online resources to take care of paying them.
Accounting: Using QuickBooks and QuickBooks SimpleStart as a tool, demonstrates how to properly account for eBay income and debts and how to apply those numbers to tax and legal issues.

Click to find it on Amazon at discount prices, eBay^®PowerSeller Business Practices For Dummies^® (For Dummies (Business & Personal Finance))